In 2025, Boost Mobile’s “Hit It, Kid” ad for the iPhone 16e quickly captured attention for its quirky and seemingly innocent humor. But upon closer inspection, the ad presents a troubling issue that is far from new for the brand: a history of racially insensitive advertisements and problematic portrayals of Black culture. Whether it’s theContinue reading “Boost Mobile’s Racially Troubling Ad History: A Look at the 2025 “Hit It, Kid” Commercial and the Pattern of Stereotypical Marketing”
